Mastering Monetization with Patreon, Ko-Fi, Affiliates, and Sponsorships

Master monetization by getting started with Patreon, Ko-fi, affiliate programs for content creators, and sponsorships

Are you ready to start earning money from your faithful followers by getting started with Patreon, Ko-fi, or affiliate and sponsorship programs?

FG is the creator of DnD World, an amazing text-only D&D RP Discord server with over 6,800 members, and has made it her mission to become a leading expert in monetizing geekpreneurship ventures, especially in the TTRPG space.

In this interview, we chat about how to get started by choosing a monetization platform like Patreon or Ko-fi, how to build your tiers, and how to use affiliate programs and sponsorship opportunities to grow your profits and your reputation.

Watch the interview above (or on YouTube), or keep reading for the text transcription*:
*Text has been edited for readability. Check out the full video for all of the candid, uncensored banter!

Prefer to listen to the interview? Download the Geeks Who Get Paid Podcast version of this episode on Spotify, Apple Podcasts and Stitcher, or scroll to the bottom for a podcast player.

Q: Let me know a little more about you. Where are you located, first of all? And, what are some of your hobbies and interests outside of, you know, DnD World and everything else? 

A: So, I’m currently located in Singapore. That’s not part of China. That’s in Southeast Asia. Things I like doing other than D&D — I love researching new things. I keep a hamster. I really love talking about hamster-related things. And, I also do a lot of reading. My favorite series is Six of Crows. It became the Shadow and Bone TV series recently, so that was so awesome. So, yeah. 

Q: Can you tell me more about DnD World and FG’s Creator Services?

A: Alright, I’ll start with DnD World since that’s my main bit. DnD World is this long-standing Discord server that has been running since November 2018. I created it because I wanted a space where I could play text-based games. Because, for me, I’m always on the go, well, back before Covid, and I didn’t have access to virtual tabletops like Roll20 or Fantasy Grounds which are desktop only, so it was important that this kind of accessibility existed. And since, at that time, it was not common to play via text, I made my own server. This became way more out of hand than I ever imagined, and right now, we have over 5,000 members, soon to be 6,000, and a lot of staff, I think over 80 right now. And, of course, the many players that populate our world. Which is why I’m here today. We have a Patreon, which helps keep the server running. 

So, moving on to the FG Creator Services. It’s my new side hustle that I’m doing mostly within the Hope for TTRPG (Discord) server, but you can find me on Twitter as well. So, this is my Ko-fi page, where I post advice to help people who are still starting out on their journey to monetize whatever geeky/nerdy entrepreneurship things they are up to. 

Q: You mention that the creator services are mostly in the Hope for TTRPG servers, so let’s talk about that! 

Ami: For anyone who’s not in there, Hope for TTRPG is a Discord server. Well, it’s a lot more than just a Discord server. Discord server, Facebook group, there’s a big following on Twitter, but it’s a community of TTRPG creators and entrepreneurs that are all creating their own thing or doing their podcasts and channels and streams. And, we’re all together to help support each other and help each other grow. It’s just an amazing place to be, which I recommend. 

But, there’s one particular channel called #marketing-advice where people can ask questions about growing their following, growing their Patreons, finding sponsors, etc. And, FG is the, uh, unofficial marketing advice pro in that channel. 

Q: So, how did you come to amass all of this insane, thorough marketing knowledge?

A: Thanks for that compliment! A lot of this knowledge has been amassed from experience, mostly through DnD World, although I take outside classes to boost this knowledge. The thing is that DnD World has taught me a lot of things the hard way, and the reason why I want to share the advice I gained in #marketing-advice is so that hopefully, new creators don’t make the same mistakes and don’t waste their time chasing after things that aren’t there. So, hopefully, our community and our prowess as the tabletop industry will continue to grow. 

So, as for how I started learning this. A lot of knowledge was amassed late last year and into this year, where I started delving more into sponsorships and affiliate marketing in addition to advertising which I’m also really quite into and researching. 

I can attest this knowledge to my good friend Chance, a professional advertiser, and marketer and has worked with really big people before. I had the very good privilege of having him on my Senior Staff Team, and he advised me a lot on how to handle sponsorships and how to market myself. Yeah.

Ami: Like a mentor. 

FG: Yeah, yeah. It’s important that you have a solid mentor in this industry to help you along. I hope to be that person to someone else now. 

Ami: Yeah! If not already, you are well on your way because I’ve even learned a lot from you. 

So, a few big topics come up in this marketing channel, and that’s what I want to center this interview on. One of the big ones, and the one that triggered the inspiration for this interview in the first place, was about new creators who wanted to start earning their first Patrons or collecting money through websites like Ko-fi and Patreon. 

Q: So, what are your thoughts on platforms like Ko-fi and Patreon, and some of the pros and cons of each one? I know that’s a pretty big question. 

A: Yes! I think it’s important that anyone venturing into Patreon or Ko-fi understands what these platforms are for. 

Patreon is very certain that you have an existing following before you go onto the platform. They are very adamant about this point. Over the years, many creators have asked Patreon to include more features to discover creators, like search functions and spotlighting. But, this is not Patreon’s forte, and such functions are non-existent. So, you can not hope to have anybody stumble onto your Patreon. Most likely, whoever is going to be donating to your Patreon is someone who is already following you. 

Ko-fi is more or less the same, but as a newer platform, their existing creator base is slightly smaller, and as a result, the brand name of Ko-fi is not as powerful as Patreon. So, you may have to sign yourself up to explain what Ko-fi is to someone who may not be familiar with the platform. 

It’s good that as the industry is developing, these two platforms are becoming more and more prominent, so nowadays, most people already have expectations when they see donation platforms for their favorite creators. But, we are not at a stage yet where these things are completely self-sustainable. So, these avenues aren’t guaranteed moneymakers. That would be the main advice. 

Ami: Okay, so Ko-fi and Patreon, I know there are some pretty key differences both in how you can set up your–well, Ko-fi doesn’t even have tiers, right? Or, do they now?

FG: Ah, okay, yes, I suppose I should now go into the pros and cons. 

The reason why I’ve even been so attached to Patreon even though they catch quite a high cut out of earnings is because they have a very specific setup that is beneficial to me, which is the fact that by default, when you pledge to someone’s Patreon, it is on a monthly basis. This means that you need to cancel, and if not, you will be charged monthly. That’s the thing. 

So, this is very helpful in establishing a recurring income because most people, if given the option, would want to pick one-time donations over subscriptions because they feel like it’s better just to be one-and-done. But, if you as a creator want to continue doing this as a stable income, you want to make sure that there’s a certain average amount that you can put in each month. Patreon is very good for that because people are less likely to cancel once they’ve pledged monthly, especially because Patreon’s amounts usually aren’t that high. 

People think of it as, like, a monthly Netflix or just supporting creators that they like. Usually, they only cancel if their financial situation changes. That’s usually the most common reason. 

Whereas Ko-fi is a one-time donation platform. It’s very useful if you have a very large number of followers and you would like to capitalize on that as much as possible. So, the default you need is a $3 donation, which is about the price of a cup of coffee. 

So, let’s say you have 1,000 followers and if even 100 of them would like to give you $3, wow! That’s already $300 of income for you! The problem is that you constantly have to curry for new followers and constantly advertise your Ko-fi, because people who donated once may not come back and donate again unless they have a compelling reason to do so. 

I would say the platforms are each designed for a specific creator in mind. Both of them have pros and cons to them. Do your research and evaluate which business model is best for you. If I were to give a recommendation, I would say if you have an established base of membership over time, you can definitely consider Patreon. If you’re still starting out and want to test the waters, Ko-fi doesn’t charge any fees, so it’s very easy to set up. Quite beginner-friendly. 

On a last note, I should mention that Ko-fi is trying to introduce their new membership tiers, and I’ve been getting emails on how it’s rolling out now in beta form. So, if you’re on the fence, you might want to wait around and see which one is better for you. 

Ami: Yeah. That’s exciting. I feel like as soon as Ko-fi has tiers, they’re a real contender because they’re almost more feature-rich than Patreon. They don’t have the clout of Patreon, but you’ll be able to do more with it at that point. 

FG: There is something that I want to comment on. Because Ko-fi is, by default, more lax and trying to advertise a more comfortable way, I should say, to lessen the stigma that comes with money and asking for donations. So, by default, I assume that they are going to continue having one-time donations as the default, not monthly donations. So, there still might be a difference because people might continue to use Ko-fi as a one-time donation platform and not as a monthly donation platform. 

So, it depends on how they’re going to roll out these features. I am closely looking at it. If Ko-fi succeeds in making this monthly thing integrated into what they are already doing, then there’s a very real possibility that Ko-fi could surpass Patreon. 

Ami: Okay, yeah, so that’s an interesting thought. So, if someone shows up on your Ko-fi page and you have single donations and monthly tiers, then they might still default to the single donation just because that’s easier. Okay, something to consider there. 

Q: So, when it comes to building your Patreon audience and deciding what to offer, how do you usually recommend people going about creating their tiers or deciding what their offerings are to get those first people in. I know you mentioned that you need a following first, but assuming that you do, how do you make it compelling for them to donate? 

A: So, what you might want to do is have a range of tiers. Right now, Patreon has the Pro plan that will allow you to have different tiers, but they will take 8% of your revenue. I myself am a founding creator, so it’s 5% for me, but yeah, right now, it’s a bit expensive because of the 8% price tag. 

I would not recommend that you choose the Lite plan because you might as well go for Ko-fi at that point because it’s just one monthly subscription, and Ko-fi can already do that with Ko-fi gold. So, yeah, get Patreon Pro, and then you’ll want to have a variety of tiered pricing. 

You want to make sure that you can capture a wide variety of different income backgrounds, which is to say that you should have one tier in the $1-3 range. That is your basic tier for your college students, students in general, people who may not be very well off. These will go into that category. 

Perhaps a $5 tier if you want to have something for your more fervent supporters who are not, perhaps, ready to commit to something higher up. 

$10 for those who really like your thing and really want to support you, and then perhaps $20 or $25 where you put most of your value. I mean value, as in, you have to spend the most time creating. 

This is not one-size-fits-all. You can make more additions or remove tiers that you feel are not performing well as you go along your creator journey. I, myself, have quite a number of tiers because I’ve been working on DnD World for a long time, and over time, a lot of people have expressed interest in different tiers and higher tiers. So, you can experiment a bit and then see which rewards are working out for you. 

Q: So, what do you think are, like, for the $3 tier, what do you think people are usually expecting to get for that $3? Since it’s a pretty low barrier. 

A: Yeah, the thing is that since it’s so low, the kind of people who may be subscribing to this tier might not even be looking for a reward in the first place. You can choose to have this as a rewardless tier if you want to, or if you have a Discord server, you can have this as a supporter role kind of tier. 

But, some people want to try to use their low tiers to try to capitalize and try to have more people on a low tier as opposed to a few people on higher tiers. So, these people are likely going to put out something valuable for the money. For example, Maps ‘n Quests will put out map packs. So, this can catch a lot of people who may not necessarily like you specifically, but because the work you’re putting out is something relevant to them, they are more incentivized to donate. 

Q: So, on the flip side of that, if you want them to donate something like $20, how much do you have to step up your game? How much do you have to put out there to make a $20 tier worth it?

Actually, $20 tiers are not so scary. But the thing is that at $20, you want to start having people go, “Oh my god, I want this! I want this!” So, this is something that you want to put your powerhouse into. So, for me, $20 is my Solo Quest. So, people say, “Oh my god, I want this personal experience. I want to go on this adventure that is tailor-made for this rich backstory that I’ve already come up with, so I must have this $20 tier.”

This translates into marketable terms because you’re trying to aim for a specific group within your following—someone who really loves your brand and wants to connect with you. I know people who have offered advertising. This is very viable because maybe someone who is following you is also offering their product. Especially in the #ttrpgsolidarity space right now, everyone is trying to support each other. So, you’re likely to have a lot of other creators who are also looking at your posts. So they might think, “Oh yes, I want more people to have eyes on my project.”

Or people who want custom art of their character. Maybe, say, 3 months at $20, and you have a custom sketch. This might incentivize people even further. Or, say, for $20, you can go on a special guest feature to be on a podcast. This would probably be a dream come true for someone who is a big fan.

Usually, people might even limit this–I don’t personally, but–some people might even limit on Patreon. This is a feature that you can do. Say, do like 20 people to make it super exclusive and really sell it. 

Ami: I almost forgot about that option, that you could do a reward after multiple months. So you don’t have to be sending out a custom sketch every month. 

FG: Yeah, I do not recommend that you put out monthly rewards. That would be very taxing on you. It’s not sustainable. Have good powerhouse rewards, and consider having them as one-time donations. Say, “if you donate X amount” or “after a certain amount of months,” you can have that. But do not have them as a monthly thing. You will burn out. 

Q: Is there anything that we haven’t touched on regarding Patreon or Ko-fi, especially now that it’s kind of become almost the norm to have one. Other advice on how to stand out and how to make yours appealing?

A: So, I think a mistake that a lot of people make when they start a Patreon or Ko-fi is that the launch time is–I would not say is quite ideal–because the thing is that people generally want to pledge to something that they feel is reputable and they fell they’ll get their money’s worth. 

If you have 0 Patrons–there is a feature on Patreon that you can hide this if you want–once you have at least 1 or 2 patrons, you can start publicizing that figure. 

Other things I would say are: In this day in age where everyone has a Patreon or Ko-fi, what makes your Patreon money is more dependant on your free content than what you’re offering as paid content, because as I mentioned earlier, you need a following, and the following comes from your free content. So, don’t worry too much about trying to fiddle with Patreon very early on. Just have Patreon as a side option that people can donate to if they really like your program. But, really consider offering value once you’ve seen some organic growth that is already attached to what you’re doing. Focus a lot on increasing the features in your free content to attract as many people as possible. 

Ami: Okay, that’s great advice, because people will stress out about what to put on their Patreon and how to keep up with all of that. I think Patreon kind of puts some pressure on people to keep churning out rewards and content and things for your Patrons, so that’s good to hear that it’s worth still paying attention to your free content because that’s where your patrons will come from, right?

FG: Actually, I do want to say something about this, because I have made a very conscious choice to chase my dreams of becoming one of the best, and it’s not enough for me to be idle or to, you know, stick with something that I know I could do better on. But, the thing is that this is not for everybody. On the wrong person, this can cause a lot of burnout and cause you to hate your project. So, it is very important that you choose which platform will best enable you to follow your dreams, and Ko-fi is something that you can consider if you’re looking to be more flexible and not worry too much about the money. 

Of course, there are drawbacks to this approach, and obviously, if you’re not too serious about the money, then Ko-fi is good for you. Don’t stress out too much. People like me have been in it for a few years already. The rewards do not appear overnight, so don’t compare yourself to someone who has already been working for a while. 

Ami: So, in addition to Patreon and Ko-fi, another common way to earn income for the stuff you’re creating is through affiliations and sponsorships, especially if you’re creating podcast content, stream content, and video content. But, just about anything else. So, what–how do I want to word this question? 

Q: If a creator is interested in building some affiliations or obtaining sponsors, how do they go about getting their first ones, and what are some of the common arrangements that you’ve seen? 

A: Yeah, so this is something that I’m very passionate about. I think, when done right, affiliates and sponsorships can help you boost your income and help you boost your publicity, and provide more value to the people who are following you. 

The good thing about the day in age we’re living in is that the concept of paying influencers to advertise products is getting more and more popular. So, there are a growing amount of resources and companies who are willing to put money into this model of advertising. 

So, if you would like to go into this venture, I recommend that you do a bit of research to see the type of sponsorships available to you and your following. If you are a small creator versus a very large creator, you have different options for what sponsorships are available. 

For a small creator, I would recommend that you source your own sponsors and affiliates. Try to think about what products you’re currently using and whether these products might be relevant to your following. Say, recording equipment or map-making software if you have a stream. So, what programs are you using to create these things, or what products specifically, and then trace back the companies. Then you can see if they have affiliate programs. 

More established companies tend to have affiliate programs already that you can sign up for on their website. Just look around on the bottom footer of the website. That tends to be where it is. Then, you can put in some of your following information, and then you can get your first affiliate. 

For sponsorships–and when I use this term, I mean product sponsors or cash sponsorships–the first is probably slightly easier to get than the second one. I would use the same method as before, but you probably have to do your own e-mailing and contacting to see if they would be willing to give you any free products, say for a giveaway or just to use or stream or podcast. 

Be mindful that at this stage, you will probably need to have a bit of a following. For me, I got my first sponsorships at about 3,000-4,000 members-ish. But, I don’t think that you have to be so high. I think at 1,000, maybe–I know Check D’s Out has gotten quite a good number of name brands on stream, and they’re at about a few hundred–600-ish–followers right now on their Twitch stream. If you have a few hundred, you can consider asking around to see if companies would be willing to sponsor you. 

Talking about cash sponsorships, these are the holy grail of sponsorships. Obviously, everyone making content online is hoping that they will be that kind of Kim Kardashian level of getting paid hundreds of thousands to talk about a product. But, of course, when you’re starting out, these sponsorships tend to be more elusive. You have to think about waiting a bit to see which companies will be on the market for giving people money. I would say, look out for seasonal Kickstarters or new products that are going out. They might be willing to put in money, or they might even approach you, which would be less work on your part. 

Q: Okay, to make sure I reiterate–so, the difference between affiliates and sponsors, because sometimes those get confusing–do you want to explain the difference?

A: Yeah, yeah. Let me make a distinction here. The average following, which is just engaging with your content, probably does not know the difference between affiliates and sponsorships. This is why I encourage that even if you can’t get an outright sponsorship, just try for affiliate, because sometimes people don’t know the difference. They see a familiar brand, and it makes them say, “Hey, I know this brand! You guys must be legit.” 

The actual difference is that affiliates give you a certain percentage of sales when people make a purchase through a code, or more commonly, for smaller creators, a link. Usually, this commission is, say, 5-10%. Anything more than that would be super good. 

For actual sponsorships, they will pay you in the form of either product or cash. So, you are getting a solid amount of value out of this agreement. Like, it’s a fixed value that you’re already getting. Even if no one buys anything, you’ve already taken home your income, which is why people like it so much. 

Ami: I love your point about finding affiliates. Even though you’re the one that signed up for it, having that brand attached to whatever you’re creating is sometimes enough to build yourself up. Like, I’ve seen NordVPN everywhere, and for a while, I was like, “Wow! NordVPN is shelling out a lot of money to sponsor all of these people!” but it’s just people signing up to be affiliates of NordVPN. 

FG: Yeah, it’s important to build your brand image, and affiliates can definitely help with this factor. And also, as someone who is an affiliate of NordVPN myself, it’s actually quite a good deal! They are quite supportive. Shoutout to my account manager Aria who deals with all my questions at like 3 am. That was quite fun. 

Q: Okay, so, side quest, a little bit, because mostly we’re talking about people getting affiliates and sponsors. But let’s say that you’re getting a little bigger and have a product or something you’re offering. Do you have any recommendations for people if they want to offer affiliations or if they want to sponsor someone else?

A: Yes, I definitely think that having affiliate programs and sponsorships will help both build your brand and the community at large. In the tabletop industry, a bunch of these that we have are mostly built within our own people. A lot of people hear about things because their favorite creator talked about it, so it can be a really valuable form of advertising, especially since maybe you can’t afford to out-bomb McDonald’s on Facebook advertisements and stuff like that. 

So, I would say that you can reach out first to see if any creators you know are open to sponsorships or affiliates. Afterward, you can put up a contact form on your website, so anyone browsing your product can take a look and, who knows? You might get someone interested in becoming an affiliate for your product. 

Ami: Yeah! So, it’s not just about getting affiliations. You can also be the “affiliator”…? [laughs] So, the two common arrangements we talked about were “products and discounts,” so you sign up or they talk to you, and it’s not that they’re paying you, but they’re giving you a discount on the product or giving you free product. Then, there are the cash ones. 

I feel like seeing those product and discount arrangements is more common, especially when just starting out. It’s easier on the business and less loss if it doesn’t work out.

Q: What are your thoughts on the pros and cons between product and cash sponsorships, and how many you should take on if it’s a product or discount versus actual cash payout?

A: If you can get a cash payout–and I’m not talking about affiliates–like someone says, “I will pay you $100. Please talk about our product.” Please take that. Yes. Of course, negotiate your terms, but these are very difficult to come by, especially if you are a smaller creator. So, take those opportunities if they come up. But, definitely negotiate the terms. It’s not necessarily for when you’re doing a cash payment. For example, I worked with Redsky Solar Studios a while back, and they very kindly offered us a free signed copy of one of their sourcebooks coming out on Kickstarter. So, we could use this as a giveaway and put it on our social media, so if people want to click the link, which was an affiliate link, then you get a payment. So, this is how you can sort of marry cash + product + affiliate and make the most out of a deal. 

But, if you only have one or the other, weigh your options. A bigger brand, say, if DnD Beyond wants to sponsor you, that is definitely something that you want to take them up on. Products of high value are very relevant to a large number of people, so you’re likely to get more people participating in your giveaways or tuning in to your streams to get a chance to win these products. This will help with your publicity and marketing of your stream or brand in general. 

But, let’s say that the affiliate or product deal is not that relevant to your brand like you’re a tabletop creator, but you’re going to promote, like, makeup. Then, I think you should reconsider. It depends on your audience, but be very aware that some products are worth more than others. 

Ami: Yeah, so you’ll have to consider the impact on your brand and your reputation, in addition to the monetary gains. 

FG: Yeah. Maybe I’ll talk about my personal experience. Diehard Dice are very nice. They give us a $25 gift card every month. This is a really good value for our server because we’re D&D players. We love our dice! So, this is both providing value to my community, and I can also advertise it on my Twitter, so people who may want to join the giveaway can join the Discord server. So, in this sense, the value of having this sponsorship is more than if I was just to advertise their dice directly. Just full disclosure, I’m not a dice affiliate. They’re just very kind in sponsoring us with these gift cards. 

So, yeah, this is an example of how affiliates and sponsorships can be different and provide value in different ways. 

Q: Is there such a thing as “too many” affiliates or sponsors?

A: Uh, no! [laughs] Okay, I have a reputation, alright? In my server, people know me as the money lady. They know I love my sponsorships, and I love my affiliates, but speaking as someone who does give advice to small creators, nowadays people have gotten used to seeing sponsorships and affiliates everywhere. If you look at your favorite YouTubers, they probably change the sponsors like every week, on every video. Don’t worry about taking on [too many] affiliates or sponsors. 

Of course, ideally, you connect on some level to whatever product you’re advertising. This is more because if you really like the product, it will be easier to sell it and weigh less on your conscience. I know some people who are only willing to take on affiliates or sponsorships that they really believe in and use. This is something you can do, but just know that it will limit the number of sponsors you can pick up, but it might increase your audience’s faith in the products you’re promoting. 

Q: Are there any other ways you’ve seen and would recommend for creators, large or small, to generate steadier income? 

A: Hmm, this really depends on what kind of products you’re putting out there. Obviously, if you’re a designer, your marketing strategy will be different from an artist. If you’re a designer, you have the benefit of putting out new content, and you get your regular revenue from when people buy it from DM’s Guild or Drive-Thru RPG. If you’re like me, who is in a less conventional sort of role, you might have to get creative with how you try to diversify your income. Try to see if you can take inspiration from what people are doing in the tabletop industry and other entertainment industries. For example, maybe you can follow YouTubers and put out your own merchandise line. Or, put out your own blog and try to put out more avenues for getting people invested in your brand. 

Q: In your own geekpreneurship ventures with DnD World and FG’s Creator Services, what has been your biggest win, and what has been the biggest challenge?

A: This is a tough one because I have a lot of different things. I would say the most surprising one was actually NordVPN. It’s not just because I’m an affiliate, but when I see my favorite YouTubers promoting this brand, and then it happens to me, I feel like it was a milestone of my own success and getting free NordVPN for my community and me. They really did marry the whole affiliate + product giveaways. So, it was a win for my community as well. I saw a lot of people very shocked over it. I had a solid high on it for a while. 

Not to say that anything else wasn’t quite as much of a milestone, but I just felt that this particular opportunity stood out because no one else in the Discord D&D Sphere has done it before. 

I might change my answer in a while. I have something very, very big that I got good news about yesterday, but there’s nothing set in stone yet. I’ll just give a hint to anyone who is listening: It has to do with someone else who is coincidentally named Amy. But, if that opportunity comes to fruition, it’ll be my biggest achievement yet. So, I won’t jinx it by saying too much. But it wouldn’t be an FG talk without talking about challenges and stuff like that. 

I would say the challenge I’m facing is scaling because I didn’t plan for this to be as big as it is now. This has been a whole snowball of challenges. When you’re small, you can afford to be more lax on your tone, how you carry yourself, the speed and how fast you’re doing things, what features you’re putting out into the world. As you grow bigger and bigger, you have more people to answer to. You have your team, your players, your general following, and you have yourself. There’s always this existential crisis of “Am I living up to the potential of what I could be?” 

So, these scaling-related problems are the biggest thing that’s taken a toll on me. There have been a lot of times in the past where, because I wasn’t mindful of what I was saying, which caused me to lose people who were close to me. I had to put my professional end first before my friendships. This won’t apply to everyone, and these situations are very case-by-case, but if faced with these decisions, you’ll have to make it on your own. 

Q: Last question of the day: Is there anything that you want to promote or plug? Projects you’re excited about? 

Yes! So, firstly, most people who are probably coming to listen to this interview know me from DnD World. DnD World is the largest text-based living world on Discord, and we have a feature-packed server that is welcoming to newbies. We have our own laws, homebrew systems, guild systems, housing, pets. You name it; we probably have it. 

If you’re looking to try out 5e, or you’re a veteran who needs a group to play with, or you just need extra D&D in your life, please come visit us at We’ll be very happy to have you! Tell them you came from Geeks Who Get Paid. We’ll be very happy to hear that. 

If you’ve been listening to this entire thing and you’re a creator yourself, I do have my own Ko-fi called FG’s Creator Services, which is linked in the Discord server and will be linked in this blog article. If you are a creator who is just starting out and you don’t know what you’re doing, or you do, and you want some industry advice or a mentor to hold your hand as you go along, I have a   lot of different options you can choose. I can support you in your geekpreneurship journey as well. 

Lastly, we talked a lot about affiliates and sponsorships in this interview. So, I am very open to affiliates and sponsorships, as mentioned earlier. If you are putting out a product and you think that it could use the viewership of some 5,000 people, you can contact me, and we can definitely work something out. You can email me at

Thank you again to FG of DnD World for sharing all of her monetization wisdom on how to get started with Patreon or Ko-fi, build your tiers, and max out your gains by finding your first affiliates and sponsorships.

If you’d like to follow FG’s many endeavors, check her out on all the places!

If you enjoyed this interview, please leave me a comment below and let me know what you loved most! Your feedback helps me create better content and turn this little blog into something you’ll really love. So, thank you in advance!

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Master monetization by getting started with Patreon and Ko-fi
Master monetization by getting started with Patreon and Ko-fi

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About the Author

Ami Defesche is a self-proclaimed geek and serial side-gigger who is eternally fascinated by the ways people make careers and side hustles with their hobbies and interests. A certified career coach, game industry veteran, and professional online community manager, her main story quest is all about helping people make their geekiest dreams come true. 

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